In this project, I created the branding for ROP Partners, a company that focuses on a transitioning workforce. The company needed a logo and branding materials that would represent their mission and values effectively. As a graphic designer, I took on the task of creating a unique and eye-catching design that would make the brand stand out.
Situation
ROP Partners needed a logo and branding materials that would effectively represent their mission and values. The company focuses on a transitioning workforce and provides skilled laborers with forever homes while linking great candidates with great companies in the construction industry. The branding needed to be unique, eye-catching, and convey the company's mission and values effectively.
Task
As a graphic designer, the task was to create a logo and branding materials for ROP Partners. The design needed to be clean, elite, tough, simple, and modern.
Action
I created designs that represented strength, power, and teamwork that also aligned with their wants of a lightning bolt and spartan head. I also designed stationery for the company, which included business cards, letterheads, and envelopes.
Result
The cohesive and professional branding I created for ROP Partners successful met the company's needs and effectively represented the company's mission and values.