Situation: The company was in need of a new brand identity and marketing materials to help them go to market with their new products and services.
Task: My task as a graphic designer was to design a new logo, develop a go-to-market plan, and create marketing materials for the company.
Action: I began by conducting research on the energy industry and the company's target audience. I then presented several logo options to the company, and worked with them to finalize a design. I also collaborated with the company to develop a go-to-market plan, and created marketing materials such as brochures and social media graphics.
Result: The new logo and marketing materials were well received by the company and their target audience. The go-to-market plan was successfully implemented, resulting in increased brand awareness and sales for the company.